Inspire songwriter teams with Aspirin
July 29, 2009 by admin
Filed under Inspire News, News
When McNeil Consumer & Specialty Pharmaceuticals needed a song to pump the importance of aspirin and a healthy heart, it turns to Anson Williams as Potsie singing “Pump Your Blood” from “Happy Days,” a song written written by Inspire CEO and famed songwriter Jimmy Dunne. Unexpectedly, the campaign has turned into a hit.